The ICON | Up Series Chair | Product Design

est living beb italia up series 2000 armchair 01 750x540


Hedy is also fortunate to have two of the original Up Series that came in PVC wrappers and came to life when released from their packages. Both in black, but now a burgundy through fading from the sun, they also remind her of her parents. “I still remember seeing my father read the newspaper in one of the chairs every morning. Even now, I still see this design as being well ahead of its time. You could be sage in using the word ‘iconic’,” Hedy adds.



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